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Aaron LeBlanc
Aaron LeBlanc is the Founder and CEO of Hypelocal.
His data-driven approach to demand generation marketing, combined with expertise in leveraging artificial intelligence and automation to optimize efficiency, drives Hypelocal's innovative mindset. This foundation enables the creation of impactful digital strategies for SaaS providers, eCommerce brands, and hyper-local businesses across North America.
With a proven track record for delivering measurable results, Aaron has spearheaded Hypelocal’s efforts to generate more than $600 million in sales and connect 30,000+ sales-qualified leads with clients.
Experience
Aaron has held several pivotal leadership roles in the past that demonstrate his expertise in driving growth, strategic partnerships, and operational excellence:
Chief Commercial Officer, Locafy
Aaron led global revenue initiatives, established strategic channel partnerships, and managed a high-performance business development team. His leadership drove significant growth and secured a robust global distribution network.
Director of Enterprise Sales, Vendasta
Aaron played a key role in scaling Vendasta's revenue from $11 million to over $50 million, developing enterprise acquisition strategies, streamlining sales processes, and fostering cross-departmental collaboration to enhance operational efficiency.
Additional Roles
His earlier experience, including account management at Acklands-Grainger and strategic marketing at The FC Group, provided a strong foundation in client relations, sales strategy, and market analysis.
Aaron is also the owner of Good Wave, a water sports eCommerce brand focusing on accessibility and sustainability.
Areas of Expertise
Aaron excels in solving complex digital marketing challenges, including:
- Bridging technical gaps in digital strategy.
- Streamlining disparate marketing systems and databases.
- Driving revenue growth through SEO, SEM, content marketing, CRO, and workflow automation.
Under his leadership, Hypelocal has developed a reputation for helping businesses achieve faster and more profitable growth, often delivering results for clients in weeks rather than months.
Latest Articles, Tutorials and Videos
Hypelocal: Automate Email Data Extraction With Zapier + ChatGPT
Aaron LeBlanc leads a full tutorial on how to improve the efficiency of your sales processes by automating email workflows using Zapier and ChatGPT.
Zapier ZapConnect 2024: Making Sense of Unstructured Data with Zapier and ChatGPT
Aaron LeBlanc shares the slide deck and multiple free resources from his presentation at ZapConnect 2024 on using AI and automations to enable new workflows for structuring unstructured data.
LinkedIn: Instructions Template for Custom Biz GPT
Aaron LeBlanc provides a custom engineered prompt template for a fully functioning custom GPT for the front end of customer support channels.
Credentials and Education
Aaron holds an MBA with a specialization in Marketing Management from the Australian Institute of Business.
His coursework included:
- Leadership,
- Digital marketing
- Strategic management
- Operations.
He is also a Certified Zapier Expert and holds multiple Google Ads certifications.
Affiliations and Causes
Contact
Aaron LeBlanc
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