Hypelocal CEO Aaron LeBlanc Presents on AI and Automation at ZapConnect 2024

COCHRANE AB, Canada (Sept. 26, 2024)—Aaron LeBlanc, Founder and CEO of Hypelocal, presented at ZapConnect 2024 as part of the AI Innovators track. His session, Making Sense of Unstructured Data with Zapier and ChatGPT, gave attendees a front-row seat to one of automation’s most powerful and underutilized capabilities.

Businesses are buried in unstructured content—from emails to website content—and often lack the time or systems to turn it into usable, structured data for automation.

In his session, LeBlanc demonstrated how combining ChatGPT and Zapier enables businesses to parse and structure raw content, unlocking massive automation opportunities across marketing, sales, and operations.

“This is one of the most valuable use cases for AI in automation right now,” said LeBlanc. “We use this approach with our clients to help them save time, cut manual work, and drive consistency across workflows. The response at ZapConnect showed us just how many teams are hungry for practical, powerful use of AI in their operations.”

LeBlanc walked through live demos showcasing two real-world use cases: structuring raw website content and extracting key details from email messages. He also shared downloadable automation templates and Zap workflows with attendees.

ZapConnect 2024 featured over 50 speakers and 30+ sessions dedicated to AI, automation, and operational excellence. LeBlanc’s contribution highlighted Hypelocal’s deep focus on technical problem-solving and automation that drives results.

Click here to see a version of the presentation.