Lacy Lieffers is the Director of Strategic Projects & Client Services at Hypelocal.
She leads project planning and execution, streamlines internal workflows, and supports high-impact content strategy for clients—working closely with the executive team to deliver measurable results.
With a sharp eye for systems and a passion for storytelling, Lacy merges strategy and creativity to deliver results. She brings entrepreneurial energy and operational clarity to every engagement.
Lacy’s professional background spans communications, marketing, and strategic leadership:
Lacy balances creative strategy with operational precision.
Her expertise empowers Hypelocal clients to execute bold ideas without dropping the details, through:
Project management and workflow optimization.
Content strategy and thought leadership.
Storytelling for brand growth.
Client communications and success enablement.
Lacy holds a Bachelor of Commerce in Marketing from the University of Saskatchewan.
Lacy is a regular speaker at conferences and has been featured in documentaries like Creative Sparks. She mentors authors and entrepreneurs through webinars, workshops, and community programs.