Alex Smith

Alex Smith

Head of Growth & Operations

Alex Smith is the Head of Growth & Operations at Hypelocal.

He is responsible for driving revenue growth, scaling business operations, and ensuring efficiency across the organization. His day-to-day focus includes generating new business opportunities, expanding relationships with existing clients, and implementing systems that translate insight into measurable impact.

Known as a people-first leader, Alex combines his expertise in outbound sales with a data-driven approach to decision-making, enabling teams and businesses to thrive.

Experience

Alex’s career spans from customer-facing roles to senior leadership in sales, partnerships, and growth. He began his career with Kal Tire and Enterprise Mobility, where he developed a strong foundation in customer success and operational excellence.

He has held key positions at Bunzl Canada, SiteDocs, Vendasta, and Locafy, where he drove business development, enterprise sales, and channel growth. Some of his career highlights include:

Director of Business Development, Site Docs

At SiteDocs, Alex helped shape the outbound business development strategy that generated more than 1,500 sales-qualified leads in 2022, a 120% year-over-year increase, which translated into $1.5 million in new revenue.

Director of Growth and Digital Advertising, Harvard Media

Alex served as Director of Growth and Digital Advertising at Harvard Media. In this role, he reshaped the company’s digital go-to-market strategy, introduced new sales approaches and vendor relationships, and delivered operational efficiencies that improved both revenue and profitability.

Now at Hypelocal, Alex applies his background to unify growth strategy with operational excellence, ensuring client success at scale.

Areas of Expertise

Alex specializes in building outbound sales strategies, developing meaningful client relationships, and aligning operational frameworks to accelerate growth.

His leadership brings together customer success, revenue generation, and efficiency improvements, ensuring that business development initiatives are both sustainable and scalable.

Credentials and Education

Affiliations and Causes

Alex is committed to giving back to his community.

He has volunteered as a coach with the Tim Hortons Learn to Play Program through Softball Canada and has supported the Boys and Girls Club of Saskatoon by helping families create lasting memories together during the holiday season.

Outside of Work

Outside of his professional life, Alex is a proud father of two and a dedicated sports fan.

He follows the Edmonton Oilers, Atlanta Falcons, and Toronto Blue Jays, bringing the same passion he has for his teams into his work and personal pursuits.

Contributions

Contact

Alex Smith

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